Data is a gift. And if data is leveraged properly, it can lead to major gifts from donors in the non-profit space.
Meet Moshe Hecht, Founder & CEO of Hatch. Moshe built an incredible platform full of data, customized for each organization to login and build a human profile of their intended donor. Knowing your donor can lead to bigger gifts.
Watch this powerful episode of Mind Your Business to learn how data is a gift, if used the right way.
We also discuss: – Why organizations should focus on existing donors instead of acquiring new donors – Secrets to maximizing donor relationships – Lessons from a successful CEO
Yitzchok Saftlas is the founder and president of Bottom Line Marketing Group, an award-winning marketing agency helping hundreds of corporate, political and non-profit clients since 1992. Yitzchok’s new book: “So, What’s the Bottom Line?” published by Morgan James, contains timeless advice for marketers, seasoned executives and entrepreneurs. He is the host of the weekly business radio show, “Mind Your Business” on 77WABC in the New York / New Jersey metro area as well as on C-Suite TV and C-Suite Radio. Additionally, Yitzchok is a featured columnist in the Yated newspaper and Mishpacha Magazine, both international weekly publications.
